Skechers Football has expanded its global roster of elite footballers with the addition of Sem Steijn. The Dutch midfielder, Eredivisie Player of the Year 2024–25 and the league’s top scorer, joins the growing team of international athletes who play in Skechers Football boots.

The partnership between Sem Steijn and Skechers Football was established with the support of Status Pro Sport, which facilitated and strategically guided the process surrounding the collaboration.

Sem Steijn will play in the Skechers SKX_2 Elite and will also feature in various national and international marketing campaigns supporting Skechers Football.

“I’m happy to be part of the Skechers Football family,” says Sem Steijn. “The word ‘family’ especially resonates with me, because from our very first meeting I immediately felt a very warm connection with Skechers. Most importantly, the football boots need to fit well so that I can trust them on the pitch. That is definitely the case with the SKX_2.”

According to Maurice van Berkel, Country Manager Skechers Benelux, Steijn perfectly fits the profile of Team Skechers:

“Sem is the type of player we are always looking for for Team Skechers. His technical ability and mentality on the pitch are exceptional, while his focus on constantly developing his game perfectly aligns with our brand values. That growth mindset and perseverance are essential to demonstrate how our signature Comfort That Performs delivers for players at every level.”

Status Pro Sport played a key role in bringing this partnership to life. As a strategic partner for both athletes and brands, the agency facilitates collaborations that go beyond a traditional product endorsement.

With the addition of Sem Steijn, Skechers Football further strengthens its international roster of top footballers. Steijn joins a global lineup that includes Harry Kane, Mohammed Kudus, Steven Berghuis, Roméo Lavia, Barış Alper Yılmaz, Anthony Elanga, Matt O’Riley, Romeo Vermant, Niccolò Pisilli, Oleksandr Zinchenko, Isco Alarcón, and Leila Ouahabi.

In the case of Sem Steijn and Skechers Football, Status Pro Sport supported Skechers throughout the entire process, from the initial conversations to the final agreement. The focus was on creating a partnership that aligns with both the sporting ambitions of the player and the international positioning of the brand.

By connecting athletes, brands, and opportunities within the global football ecosystem, Status Pro Sport continues to build partnerships that deliver both sporting and commercial impact.

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